This award category is completely independent from the regular Tasmanian Tourism Awards judging process, with winners instead selected based on consumer choice – combining both online review scores and a public vote.

• Online Review Score: Finalists comprise the Tasmanian tourism operators with the highest Global Review Index (GRI) score across the qualifying period, 1 July - 30 June. The GRI is pulled from ReviewPro - an aggregator of online reviews from 130+ travel review and booking sites around the globe. Individual GRI scores will form part of the final results.

• Public Vote: An online public vote contributes to the final result for this category. Finalists are able to connect with visitors and followers to encourage them to vote for their favourite Tasmanian tourism experiences.

A Gold, silver, and bronze winner is awarded in this category, announced at the Tasmanian Tourism Awards Gala.

2025 People's Choice medalists:

Gold - Australian Wooden Boat Festival

Silver - Tasmanian Mountain Bike Adventures

Bronze - Tasman Sea Salt (The Salt Sommelier)

2025 People's Choice Finalists

2024 People's Choice medalists:

Gold - Maria Island Cruises

Silver - Tasmanian Mountain Bike Adventures

Bronze - Tasman Sea Salt (The Salt Sommelier)

Finalists:

Ageing Barrel Tours, All4 Adventure, Aquila Eco Retreat, Avalon Coastal Retreat, Cedar Cottage Meander, eGuide, Evolo Room Escape, Experiential Tasmania, Franklin River Rafting, Killara Distillery, King Island Distillery, Kittawa Lodge, Maria Island Cruises, Oceana B&B, Stelavino Guided Wine Tours, Tasman Sea Salt, Tasmanian Mountain Bike Adventures, Tasmanian Photography Workshops, Villa Talia, Wild Island Adventure Hire, Wild Tasmania Tours