Congratulations to our 2026 Tassie's Top Tourism Towns Finalists:
This competition is about promoting local pride in our regional towns, while showcasing the unique experiences that can only be found in regional Tasmania.
The following nine Tasmanian towns have each been announced finalists in the 2026 Tassie's Top Tourism Town Awards.
As part of their entry, each town has submitted a short video highlighting its unique attractions and experiences, along with a compelling editorial piece and a thoughtfully curated itinerary tailored to a specific target visitor market.
Click on the town name to view the content created by each destination.
Voting has now closed.
Thank you to everyone who cast their votes for their favourite Tassie Tourism Towns! Public votes will be combined with our expert judging panel and customer review ratings to determine the overall winners. The town that with the highest number of public votes will receive the People’s Choice Award.
Winners across the Tiny, Small and Top Town categories will go on to represent Tasmania in Australia’s Top Tourism Towns awards, with finalists to be announced at Parliament House in Canberra later this year.
Thank you to all the generous businesses who supported the voting prize and contributed to the Tassie Getaway valued at over $1,500:
Prize includes accommodation and golf at Ratho Farm, plus experiences at Rathmore and Clyde Mill Distillery + Kitchen in Bothwell; accommodation and dinner at Cycles @ The Empire, with experiences at Meander Valley Vineyard, and Yarns Artwork in Silk in Deloraine; family entry to Bass Strait Maritime Centre in Devonport; a family pass to Port Arthur Historic Site in Port Arthur; meals at the, Stanley Hotel Bistro in Stanley; and experiences at Western Tiers Distillery and Love Lucy Boots in Westbury.
BEAUTY POINT:
In Northern Tasmania, Beauty Point is a town made by the river—the place where the Tamar Valley meets the sea.
Located under an hour from Launceston and Devonport, it is a destination where time slows and stories deepen.
Here, the journey is just as meaningful as the arrival, serving as the perfect gateway to your Tamar Valley adventure. A sanctuary for conservationists and explorers alike, the region invites you to discover creatures above and below the surface. Whether you are chasing the breeze or staying a while, Beauty Point offers an authentic connection to the water and surrounds.
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BOTHWELL:
Bothwell rests quietly in Tasmania’s Central Highlands, a place that doesn’t need to shout to be unforgettable. Here, the air is crisp, the horizons wide, and the stories real.
Walk the historic fairways of Ratho Farm, where tradition runs deep; savour the whisky‑tinged history of Clyde Mill; or settle into the genuine rural warmth of Rathmore, where the charm isn’t staged — it simply exists. Tartan details nod to the town’s heritage, and old buildings share their stories with anyone willing to slow down.
In Bothwell, you don’t just pass through — you find a place that feels honestly ... unexpectedly special.
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DELORAINE:
Deloraine, nestled in Tasmania’s Meander Valley, blends heritage charm with wild beauty.
Cradled by the Meander River beneath the Great Western Tiers / Kooparoona niara, this ‘Short Walks Capital’ invites visitors to slow down and savour life. Stroll art‑lined streets, river walks and the historic Folk Museum; then explore nearby Liffey Falls, glow‑worm caves, and Trowunna Wildlife Sanctuary. Farm‑gate honesty boxes, truffle farms, cool‑climate wines and country pubs celebrate fertile farmland and community warmth, while crystal‑clear night skies sparkle overhead.
Deloraine invites you to slow down and savour life’s simplest joys.
DEVONPORT:
Nestled along Tasmania’s North‑West Coast, Devonport blends natural beauty with a vibrant community spirit.
Expansive parklands, coastal beaches and scenic pathways invite exploration, while cultural landmarks such as Tiagarra Tasmanian Aboriginal Cultural Centre, Home Hill and the Bass Strait Maritime Museum reveal the city’s rich history. After dark, the free From Sky to Sea light show animates the waterfront, celebrating Devonport’s connection to land, sea and sky. Cradle Mountain lies within easy reach for an unforgettable day trip.
As Tasmania’s gateway, Devonport is home to the Spirit of Tasmania ferries, welcoming visitors as they arrive by sea and begin journeys.
LEGANA:
Overlooking the Kanamaluka / Tamar River in Northern Tasmania, Legana is more than a gateway to the Tamar Valley—it is a destination to return to.
Once covered in apple orchards, this thriving river edge town has blossomed into an innovation hub of open community spaces, world-class gastronomy, and boutique cool-climate vineyards.
Built for living and sharing, Legana invites visitors to experience the region like a true local.
Whether exploring the open wetlands, sharing a hyper-seasonal meal, or gathering to cheer at award-winning recreational grounds - Legana bypasses tourist spectacle to offer an authentic, community-led Tasmanian experience.
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PORT ARTHUR:
Port Arthur, nestled on Tasmania’s Turrakana/Tasman Peninsula in the Tasman Region, is a charming town that blends rich convict history with breathtaking landscapes, thrilling coastal adventures and exceptional local food and beverages.
Visitors can explore the UNESCO-listed Port Arthur Historic Site, cruise along dramatic sea cliffs and encounter wildlife and wonderful nature walks.
With welcoming locals, a sustainable tourism focus and unforgettable experiences, Port Arthur is more than a town—it’s a destination that captivates the soul as a remote Tasmanian treasure. It's a natural escape!
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QUEENSTOWN:
Tucked deep within lutruwita/Tasmania’s wild West Coast, Queenstown is a place of striking contrasts and unforgettable stories.
Once one of the world’s richest mining towns, it now offers a compelling blend of heritage, creativity and raw natural beauty.
Steam trains wind through rainforest, while murals and galleries bring history vividly to life. Conversations with locals add depth and authenticity to every visit.
Framed by dramatic mountains and vast wilderness, Queenstown invites visitors to slow down, connect and explore. It’s more than a destination — it’s an experience that lingers long after you leave.
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STANLEY:
A spectacular peninsula in Bass Strait boasts some of the cleanest air in the world. Nestled at the base of an ancient volcanic plug, lies the charming fishing village of Stanley in northwest Tasmania.
Here, the hero is the ancient land itself – wild and rocky outcrops adorn stunning seascapes. Historic cottages create a picturesque frame around the town's two pristine beaches, and local residents include a fairy penguin colony. Stanley boasts world-class culinary delights, including freshly caught Tasmanian seafood, Cape Grim Beef and local artisan produce.
A small haven that packs a powerful punch for making family memories.
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WESTBURY
Westbury, in Tasmania’s Meander Valley, blends heritage charm with rural beauty.
This picturesque Georgian village invites visitors to slow down amongst tree-lined streets, historic buildings and the Westbury Common. Wander the Westbury Silhouette Trail, laze under the Village Green majestic oak trees, or venture to nearby Liffey Falls and explore the Great Western Tiers/Kooparoona niara. Join the locals’ coffee community at Love Lucy Boots, enjoy a tipple at Western Tiers Distillery, or discover Tasmania’s steam-powered past at Pearn’s Steam World. Seasonal festivals celebrate heritage, local produce and community spirit.
Meander into Westbury - pause, wander and savour life’s simple pleasures.
Disclaimer: All town content has been provided by entrants as part of their submission in the Tassie's Top Tourism Town Awards program. Each entrant is responsible for the currency and accuracy of such content.
The 2026 Tassie's Top Tourism Town Awards were brought to you in partnership with Bishopp Outdoor Advertising
