Tourism Industry Coincil Tasmania

Day 1: Workshop Day - Wednesday, 18 August

Wednesday 18 August 2021 - Launceston CBD

  • 16-specially curated 90-minute workshops across four distinct streams - People, Promotion, Product, and Place.
  • Workshops especially designed for business operators and tourism professionals.
  • Sessions spread across three great venues in Central Launceston.
  • Workshops Day hub will be at Peppers Silo Hotel, including registrations and all catering. Satellite venues include Sebel Launceston and Verge Hotel.
  • Choose your own adventure - complimentary McDermott's Coaches transfer across all venues . You can choose to stay with one stream all day, or move between venues.
  • Morning Tea, Lunch and Afternoon Tea all inclusive.

Workshop program curated by TICT in collaboration with VXT - Tasmania's New Hospitality & Tourism Training Organisation.

Stream 1: Promotion

Four of our best and brightest tourism marketers sharing their insights, tips and tricks for engaging new customers and selling your product.

These workshops will be hosted at Peppers Silo Hotel.

9am - 10.30am

Creating Content That Tells the Right Story For Your Tourism Business
Taihlaura Denman-Francis, Kingthing Marketing

1.30pm - 3pm

Mona And The Asymmetric Upside of Creativity In Marketing

Robbie Brammall, Director of Marketing and Communications, Mona

3.30pm - 5pm

The Power Of PR
Amanda Vallis, Vallis & Co.

Stream 2: Product

Practical tips and hands-on advice in helping you develop and grow your tourism business.

These workshops will be hosted at Peppers Silo Hotel.

11am - 12.30pm

Using Design Thinking For Visitor Experience
Chris Davis and Kirby Curwen, The Van Diemen Project

3.30pm - 5pm

Lightning Sessions: Short, Sharp Presentations From The Organisations That Support The Tourism Industry
Tourism Tasmania, TICT, VXT, THA, Business Tasmania

(Repeated Session)

Stream 3 - People

Growing a productive and authentically Tasmanian workforce. Learning and sharing our oldest culture.

These sessions will be hosted at The Sebel Launceston.

1.30pm - 3pm

Stream 4 - Place

A conversation about our place, our community, and the extraordinary things we produce.

These sessions will be hosted at The Verge Hotel.

9am - 10.30am

The Future: kanamaluka / Tamar River - An Emerging Regen Project?
Matt Sykes, Regeneration Projects, and expert panel

11am - 12.30pm

1.30pm - 3pm

How To Be A Tassie Wine Expert

Sheralee Davies and Paul Smart, Wine Tasmania

3.30pm - 5pm

How To Be A Tassie Wine Expert

Sheralee Davies and Paul Smart, Wine Tasmania

(Repeated Session)

Click here for the Day 2 Program

Or click here to start registering.