Tourism Industry Coincil Tasmania

Nic Cooper

Nic Cooper

How to Infuse Regenerative Tourism Practices into your Everyday Business Operations

Operating as a business for good is the best business decision you will ever make. By infusing regenerative tourism practices into your business, your product is enhanced, your community supports you, the environment embraces you, your customers love you, and your business thrives.

Not only are the travellers of today seeking out tourism operators who are having a positive impact, but many of them have also come to expect it as a bare minimum.

In this workshop, Nic Cooper, Regenerative Tourism Specialist at The Tourism Collective and founder of certified B-Corp, Wild Adventures Melbourne, will take you on a journey of how to infuse regenerative tourism practices into your every day, using tried and tested techniques, real-world examples and key actionable takeaways.

Monday 14 August, 9:00am-10:30am, Peppers Silo Launceston.

About Nic

Nic Cooper has a career in tourism spanning two decades across a multitude of countries and sectors.

He has extensive experience spanning destination marketing, product development, and customer engagement with a particular passion and expertise for sustainable and regenerative tourism.

Nic is the founder of the industry-leading for-purpose tourism operator on the Mornington Peninsula, Wild Adventures Melbourne (WAM) proudly becoming one of the only certified B-Corp tour operators in Australia.

Nic works as the regenerative tourism specialist at The Tourism Collective and is passionate about using his own lived experience in the industry and running a regenerative tourism business, to help support tourism operators and destinations on their journey to becoming more sustainable or regenerative via industry leading mentoring programs and resources.

Tourism Collective

With thanks to Tourism Collective.