Tourism Industry Coincil Tasmania


Our small but passionate team is committed to progressing the Industry Council’s agenda for, and on behalf of, the Tasmanian tourism industry.

Amy Hills

Chief Executive Officer

Amy reports directly to the Industry Council, implementing the organisation’s policy agenda. She represents TICT to all levels of government, in the media and across the Tasmanian community.

Amy brings an impressive background to TICT, working as Director of Communications for former Premier, Peter Gutwein; Chief of Staff to Minister Guy Barnett; Director of Strategy, Government and Industry and a period as Chief Operating Officer at Tourism Tasmania; as a journalist and manager with the ABC; as well as various roles in the Department of Health.

Most recently, Amy has been the Principal Advisor to Premier Rockliff on Tourism and Trade.

Christine Pritchard

Industry Services Advisor & QTF Program Manager - North, North-East & North-West Tasmania (63 & 64 Areas)

Christine has a career spanning over 30 years in Tasmania’s tourism industry, bringing a wealth of experience supporting operators to achieve Tourism Accreditation, Star Ratings and assisting with ReviewPro.

She works full-time in the North, North-West, West Coast and North-East Coasts, along with King and Flinders Islands.

Christine has worked in Business Development, Sales and Marketing for airlines and a number of national hotel chains, she is the Founding Secretary of the Launceston Tamar Valley Tourism Association, previous President, Secretary and Committee Member of Skal Club of Launceston and is on the committee of Women in Tourism & Hospitality Northern Tasmania. Also holding a Diploma of Business Management and Graduate Certificate in Tourism, Cultural Heritage and Environment.

Kelly Luck (Woolley)

Tasmanian Tourism Awards Program Manager & Industry Advisor - Southern Tasmania (62 area)

Kelly is a business and marketing professional with a passion for tourism and hospitality - particularly in her home state of lutruwita/Tasmania.  A Business Studies graduate of the University of Tasmania, Kelly combines fifteen years of marketing experience with twenty years spent working across various facets of tourism in both Tasmania and Queensland. 

Having written a swathe of successful Australian Tourism award submissions, Kelly is now focused on helping Tassie entrants put their best foot forward through TICT's Tasmanian Tourism Awards Entrant Support Program. Additionally, she supports operators in the south of the state to achieve Tourism Accreditation and Star Ratings.

Larni Davies

Tassie Tourism Ambassador Program Coordinator & Industry Advisor

A passionate Tasmanian, Larni Davies has 31 years of experience in the tourism industry and currently manages the Tassie Tourism Ambassador Program for TICT and coordinates the Tasmanian Tourism Awards Judging process. Having judged the Tasmanian Tourism Awards for eight years, and the Australian Tourism Awards for three, Larni is excited to move into the coordination role to support the Judges throughout the process.

Larni began her career as a Travel Consultant for Tourism Tasmania in Melbourne and Sydney and later moved to Canada, where she began her tour guiding career. Returning home to Tasmania after six years, Larni worked as a bushwalking guide with Tasmanian Expeditions; Cradle Mountain Huts; the Bay of Fires Walk and later progressed into management roles. Larni has previously coordinated the Adventure Tour Guiding program at TasTAFE Drysdale in Hobart for many years – equipping students with the knowledge and skills to become professional and competent bushwalking tour guides in Tasmania, and beyond.

In addition to her current role at TICT, Larni continues to work as a guide for Tourism Tasmania’s Experience Program and loves connecting the hearts and minds of her visitors to Tasmania – a place where she was born and a place that she loves.

Bella Alcorso

Communications & Events Coordinator

Bella is a proud Tasmanian and especially passionate about the state’s incredible tourism and hospitality industries, and the people and products behind what makes our beautiful island state so special.

Bella graduated from RMIT University in 2021 with a degree in Professional Communications, where she went on to become a Consultant at Timmins Ray Public Relations for two years. In this role, Bella managed several clients as well as gained extensive knowledge and experience in media and publicity, social media management, stakeholder engagement and strategic communication.

Tourism is where Bella’s interests align, and now finds herself as the Communications & Events Coordinator at TICT. Her responsibilities include planning and executing the annual Tasmanian Tourism Awards Gala and Tasmanian Tourism Conference, as well as all other TICT events and projects, TICT Sponsorship and Partnership, TICT Quarterly, social media management, and Talking Tourism podcast series among other things.

As the youngest member of the TICT team, Bella brings a different yet important perspective to the business.

Lauren Cameron

Carbon Action Advisor

Lauren is a sustainability and communications specialist, whose career spans fifteen years working across sustainability, international development, tourism and media.

Having started out as a journalist with The Advocate in Tasmania’s northwest, Lauren has since worked as Chief Editor of a sustainable lifestyle magazine in Hong Kong, managed international development programmes in Vietnam, partnered with sustainable tourism operators across Asia and working in the Environment and Development Division of the United Nations Economic and Social Commission for Asia and the Pacific, focused on sustainability challenges relating to urban waste, marine pollution and climate change in regional ocean cities.

Lauren is eager to draw on her experience and expertise to influence Tasmania’s journey to becoming a carbon conscious, nature positive tourism destination.

Hannah Lang

Quality Tourism Advisor

Hannah’s passion for the Tasmanian tourism industry began over 20 years ago. She has a wealth of experience with roles at Tourism Tasmania before catching the travel bug, allowing her to broaden her tourism and hospitality experience in Ayers Rock, Dunk Island and overseas in Scotland. On returning to Tasmania, she worked at The Old Woolstore Apartment Hotel gaining great insight into the hotel sector.

Most recently working as a Bookkeeper in the Agricultural sector and HACCP Coordinator for local wholesale food businesses.

Hannah is excited to step back into the tourism sector, working with Tasmanian tourism operators Statewide, providing support and assistance to meet national guidelines and gaining QTF Accreditation.

To contact any TICT staff member, email us, or call (03) 6231 2244