Boosting Your Business with EV Chargers – with Electric Highways Tasmania & The TICT

Intended workshop audience: Any tourism or hospitality operator that has an interest in better understanding the opportunities behind electric vehicle tourism.

Workshop Description: Join us for a practical and engaging workshop designed to empower tourism and hospitality operators with the knowledge and confidence to invest in electric vehicle (EV) charging infrastructure. This session will unpack the strong business case for installing destination charging, address common myths that surround electric vehicle tourism, and offers a clear introduction to EV chargers and how they work.

The workshop will explore how EV chargers can enhance your tourism offering, attract new guests, and generate additional revenue.

Workshop highlights:

• Myth-busting session with Electric Highways Tasmania,
• Case studies from leading Tasmanian tourism operators,
• Insight into the economic benefits of EV chargers,
• How to market your EV charger and attract new customers,

Whether you're ready to install a charger or simply want to learn more, this workshop will equip you with the tools, knowledge, and support to get you started.

This workshop will be led by Electric Highways Tasmania, the organisation responsible for installing a significant proportion of the state’s fast charging network with the goal of expanding EV access to some of Tasmania’s most picturesque destinations.

About Lauren

Lauren Cameron is the Tasmanian tourism industry's first ever Carbon & Sustainability Adviser.

Funded by the Tasmanian Government and working out of TICT, Lauren is supporting tourism operators across the state to measure their carbon footprint, and then taking practical steps to reduce their emissions, as well as supporting operators more broadly on their ESG goals.

Originally a journalist and sustainable travel writer, Lauren pursued her passion for sustainability, returning to Murdoch University to complete a degree in Sustainable Development before working as a consultant in Asia on environmental resource management and sustainable development. She spent time working with the United Nations Sustainable Urban Development section in Bangkok, before returning to Australia.

Having settled in Tasmania with her young family, Lauren brings a unique blend of tourism and sustainability experience to this important role.

About Clive

Clive is a founding member of the Tasmanian branch of the Australian Electric Vehicle Association (AEVA), former State Treasurer and National Vice-President. He also oversees the main operational aspects of Electric Highways Tasmania, including communications with charger suppliers, charger network operators, site hosts, Tas Networks and related organisations.

Importantly, Clive founded the Electric Highway Working Group that consisted of TasNetworks, Hydro Tasmania, RACT and the three regional development authorities. As part of his work with that group he undertook a tour of seven European charging networks, visits to charging manufacturers, electric vehicle associations in several countries, car dealers/distributors and relevant government authorities.

Clive is AEVA’s representative on the Tasmanian Government's Electric Vehicle Working Group, and has over 25 years of experience as a management consultant specialising in feasibility studies, cost benefit analysis, financial analysis, strategic planning and development economics. He is currently focused on ensuring that Tasmania has the best state-wide electric vehicle charging network in Australia.